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Lindsey McKone


Manager, Brand Strategy & Analytics

“Sports have allowed me the opportunity to meet, play and learn from incredible women. I am honored to help give these athletes and more the credibility and equality they deserve and earn.”


  • Pro lacrosse player
  • Northwestern grad
  • True crime junkie

Lindsey only recently joined Parity – but she has already made her mark as a savvy and versatile member of the team who can take on any project, no matter how big or small.

In 2021 Lindsey earned her B.A. from Northwestern University, where she captained the Lacrosse team, earning All-Big Ten and All-America honors and leading the team to the NCAA Final Four. After graduating, she was drafted into the Athletes Unlimited professional lacrosse league.

During college, Lindsey also worked with William Price Distilling Company and True Anomaly Brewing Company, and held marketing and media internships at Group M and Nielsen, where she sharpened her communication skills and uncovered an interest in marketing data – both skills that have helped her make an immediate impact on Parity’s business.

Lindsey is a native of Houston but today lives in New York City – yet remains an avid New England Patriots fan.