U.S. WOMEN'S SPORTS 2025:
GIVE THE FANS WHAT THEY WANT
Based on input from 2,300+ U.S. consumers, our new report uncovers the latest trends driving the business of professional women’s sports, including:
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The brand activations fans want most
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The sports, channels, and categories delivering the biggest impact
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Hard data on trust and purchase intent, broken out by key demographics
Download the full report today to uplevel your sports marketing strategy.
WHY IT MATTERS FOR MARKETERS
This isn’t just a fanbase — it’s a funnel.
Sponsorships in women’s sports build trust, drive pride, and convert attention into action. This report shows exactly where that impact is happening and how your brand can tap in.

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GO FROM LOGO SLAP TO LASTING IMPACT
Get the insights to create campaigns that resonate with real fans and deliver real results.
LEVEL UP YOUR BRAND WITH
WOMEN'S SPORTS
Reach a passionate audience and drive impactful results.