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THE ULTIMATE
DESTINATION FOR

PRO WOMEN ATHLETE PARTNERSHIPS


Parity is the only platform offering brands the opportunity to partner with professional women athletes across all sports for campaigns, appearances, and more.


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ELEVATE
YOUR BRAND

  • BRAND
    STORYTELLING

    Create buzz and build your brand. Athletes bring unmatched authenticity and engage audiences as ambassadors.

  • IN PERSON
    ACTIVATIONS

    Inspire your audience and bring brand values to life. Whether it’s a moving keynote or fun meet and greet, you’ll deliver an unforgettable experience.

  • CONTENT
    CREATION

    Leverage athlete popularity and creativity on digital platforms. Reach your key audience with a voice they trust.

  • STRATEGIC
    CONSULTING

    Not sure where to get started with women’s sports? Parity can take your goals and build a creative and effective strategy.

1,000+ ATHLETES
4,500+ ACTIVATIONS

 
 
athlete

Sports

81

athlete

Olympians

231

athlete

Parents

93

athlete

National Records

51

athlete

Coffee Drinkers

549

athlete

Olympians

231

athlete

Paralympians

37

athlete

Countries

28

100% OPEN TO
WORKING WITH YOU

 
 
athlete

Dog Parents

316

athlete

NCAA Champs

139

athlete

OLY & PLY Medals

198

athlete

Bloggers

103

athlete

World Records

20

athlete

Wine Drinkers

379

athlete

Side Hustlers

418

IT'S TIME TO INVEST IN

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Parity revolutionizes brand engagement by harnessing the growing popularity of women's sports. We offer an unmatched platform for brands to connect with professional women athletes, elevating their market presence through innovative campaigns and appearances.

IT'S TIME TO INVEST
IN WOMEN'S SPORTS

$1.3B

Projected 2024 revenue for women’s sports in 2024 - up 200% from 2021 actuals.
[Source: Deloitte, 2023]

IT'S TIME TO INVEST
IN WOMEN'S SPORTS

85%

Of women’s sports fans say that a brand’s support of women’s sports positively impacts their purchase decision.
[Source: Parity fan survey, 2023]

IT'S TIME TO INVEST
IN WOMEN'S SPORTS

63%

Of women expect brands who sponsor sports to give equal time to men’s and women’s games in their advertising.
[Source: Women’s Sports Trust and ONESIDE, 2024]

WE'VE HELPED COMPANIES GROW BY INVESTING IN WOMEN ATHLETES

Case studies from some of our amazing partners:

READY TO EXPLORE

THE POSSIBILITIES?
 

Our athletes were born ready.

LATEST NEWS

See what we’re up to, meet our athletes, and read about the trends shaping women’s sports.

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